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About Rick

Everyone has a unique journey. No matter where
you are in that journey, the right strategy
can help you reach your goals and
create more freedom in your life.

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I Learned So Much

I also discovered the importance of a fully functioning nerve system and how it affects everything in our lives from our health to our work and play and just everyday general being. I began to study more and realized that it made much more sense than taking pills or shots “for relief of symptoms only.” A year later and against my family and friends’ “best wishes” I gave up what little I had accumulated and moved to Marietta, GA to begin Chiropractic school at Life University of Chiropractic. Thirty years later the principles of chiropractic are still true and I have never looked back on my decision. I’m just glad I listened to that little voice inside.

I practiced in Smyrna, GA for 15 years, running 5 offices, teaching other chiropractors, serving as vice-president of my state association and writing a book. Then my wife Martha and I fell in love with the lake. With no chiropractor here, we decided to bring our 3 boys, Jackson, Alan and Tyler (by the way, my boys were born at home, never had a shot and lived to tell about it!!!)  here for a little more wholesome life.

 

A Note About Dr. Franks

  • Closing in on 5 decades of service to chiropractic.

  • In his first year in practice, saw over 1,000 visits per week…on a 3-day week

  • Ran 5 offices in Atlanta, simultaneously while still practicing on his own

  • Spoken for many years at Dynamic Essentials, Parker, AMPED, etc. 

  • Taught close to 100 associates over his career (many of them the top-performing chiropractors in the country. No less than 5 have gone on to serve as President of the Georgia Chiropractic Council!

  • Served on the Georgia Chiropractic Council for 12 years, the last two as Vice-President

  • Wrote Prepare for Success, A powerful and practical guide written especially for chiropractors and their staff to use for building and maintaining a successful practice based on the lasting principles of service and caring.

  • Created Chiropractic Lifecare of America, on organization of over 5,000 providers. It’s an organization that helps doctors legally discount their fees, while providing affordable chiropractic for their patients. 

  • Created 52 Weeks to Prepare for Success, an online training and mentoring program for doctors to help them grow their practice through principled methods.

  • Along with the leaders of principled chiropractors, has created the best online principled training program in the country, Chiropractic Foundations

A Personal Note From Dr. Franks

This program is NOT about me.  It’s about all the leaders in this profession, the doctors who have given their life to locating and removing vertebral subluxations.  If it were not for them, this program simply would not be happening. 

I thank them from the bottom of my heart.  We all are united in this project and using it to the best of our abilities to serve chiropractors who want what we have learned and practiced for many years.  It will be our pleasure to pass it on to you!